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Feria del Mercado y de la Salud
Grass Roots community store front events specially created to connect with the Hispanic consumers in their neighborhood communities. Perfect program to help brands partner and strengthen relationships with the Independent retailers, drive incremental purchases across the register, increase brand awareness and market share, and promote trial (new product launches, new flavor).
Themed area for family fun; live entertainment; booth sampling; interactive games, prizes and premium giveaways; free health screenings, such as blood glucose testing for diabetes, and free distribution of valuable health related educational material in both English and Spanish.
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